- The report establishes a pipeline of market reporting and analysis, showing the strength of local collaboration via DEGN
- DEGI works with DEGN to deliver transformative local data via the new GfK Sales Tracker
- The report showcases the Nordic Digital Transactional Market on a local and global scale for the first time, allowing for informed internal and external decision-making by key stakeholders
Today, The Digital Entertainment Group International (DEGI) in collaboration with The Digital Entertainment Group Nordic (DEGN) are pleased to announce the launch of a brand-new report, The Nordic Market Overview Report 2024, a reflective overview of the Nordic Digital Transactional Market for the first time. The report, which will be released annually from hereon, establishes a pipeline of market reporting and analysis for the Nordic Digital Transactional Market.
View and Download the Nordic Market Overview Report 2024 here
Through local collaboration via DEGN, the Nordic Market Overview Report delivers transformative data and analysis through the new GfK Sales Tracker, a ground-breaking tool unveiling market-level data for EST and VoD.
This report highlights DEGI’s ability to collaborate, promote, educate, and grow global local markets, showcasing its growth initiatives in the report, including The Nordic Hitlist and Mega Movie Week, to multiple territories. The report showcases the Nordic Digital Transactional Market on a local and global scale for the first time, allowing for informed decision-making by key stakeholders, enhancing industry understanding and knowledge, proving to be a key tool in contributing to the vitality of the digital transactional market across the Nordics.
Liz Bales, Chief Executive of DEGI said: “This report, and the management of an exemplary board such as DEGN, is an important example of the role of DEGI. We support local entertainment communities in coming together, benefiting from DEGI activity in other territories, and growing and succeeding for the benefit of the whole market.”
Jesper Dahlgaard, Chair of DEGN said: “This report is the first time that stakeholders across the Nordics will be able to benefit from an insights-led holistic view of the local market, from market data to consumer behaviours, and the local nuances at play.”
