Movie lovers across the Nordics can buy a selection of the latest and greatest local and international films on digital at amazing prices from the 18th to 27th of September!
18th September 2026: Today, the Digital Entertainment Group: Nordic (DEGN) has announced the return of Mega Movie Week, offering film lovers across Sweden, Denmark, Norway and Finland the chance to add to their collections with a great range titles at fantastic prices for the next 10 days (Friday 18th to Sunday 27th September).
Building on the success and momentum of previous campaigns, the latest Mega Movie Week focuses on films available to buy on EST (Electronic Sell-Through). The last EST edition, held in October 2025, showcased an impressive 434% volume uplift versus the previous period.
Mega Movie Week includes a wide range of must-see movies at great prices across nine major retailers: Altibox, Amazon Prime Video, the Apple TV app, Blockbuster, Rakuten TV, SF Anytime, Telia, TV2 and Viaplay (some retailers only in certain regions). The campaign is supported by major film distributors including Nordisk Film, Paramount Pictures, Scanbox Entertainment, SF Studios, Sony Pictures Entertainment, Universal Pictures Home Entertainment, The Walt Disney Company and Warner Bros. Discovery.
Consumers can choose from a wide range of titles to add to their collections, from local films to the latest Hollywood hits, including:
- MICHAEL
- THE DEVIL WEARS PRADA 2
- THE HOUSEMAID
- WUTHERING HEIGHTS
- DOKTOR GLASS
- SCARY MOVIE (2026)
- SHELTER
- GOAT
- GRANNFEJDEN
- THE SUPER MARIO GALAXY MOVIE
- SCREAM 7
- KLASSEFESTEN 4
- MORTAL KOMBAT II
- KRAKEN
- COLD STORAGE
- SEND HELP
- PASSENGER
- DEEP WATER
- KAUNIS RIETAS ONNELLINEN
- HITPIG!
- KALEVALA: THE STORY OF KULLERVO
And many more!*
Stills from select titles can be downloaded here.
Mega Movie Week’s compelling choice of titles is designed to engage new and returning customers alike. Whether a consumer is making a digital purchase for the first time or continuing to build out their existing collection, the initiative highlights the ease, value and convenience of buying movies to enjoy again and again from the comfort of home.
This edition will be supported by a wide-reaching media campaign across Sweden, Denmark, Norway and Finland, including a partnership with Swedish industry giant Aftonbladet, digital out-of-home advertising in central Copenhagen, Google search engine marketing, and prime placements across Facebook, Instagram, TikTok and YouTube highlighting the offers.
Jesper Dahlgaard, Chair (DEGN) and Nordic Director of Digital Sales at Nordisk Film, said: “Campaigns like Mega Movie Week are vital in offering consumers brilliant value and compelling choice across a wide range of titles. As these initiatives continue to grow and deliver even greater impact, they drive a powerful message on the power of transactional movies across the Nordics.
“We would like to thank our wonderful retail partners, who continue to offer amazing support across their ecosystem to bring consumers these great deals. It’s this close collaboration with both local and international retailers, coupled with a strong selection of titles offered by our distributor partners, that drives the continued success and momentum of Mega Movie Week alongside our other initiatives in the region.”
James Gallagher, Head of Marketing Projects, International and UK at DEGI: The Digital Entertainment Group International, added: “We have been running Mega Movie Week frequently in the Nordics since 2020 with the aim of engaging new and existing customers through compelling offers, uniting movie enthusiasts across the region. We are proud to see the campaign continue to move from strength to strength, with this latest edition featuring our largest number of distributor partners ever.
“Our focus at DEGN is to support and grow the Nordic transactional industry, and with a broad media campaign utilising multiple channels bespoke across the region, we can ensure broad awareness of Mega Movie Week and reinforce the ongoing strength of transactional entertainment in a continuously evolving and competitive landscape.”
DEGN was set up in 2018 in conjunction with DEGI to enable cross-industry collaboration in a compliant environment to drive digital growth for the whole Nordic sector. DEGI works across multiple territories internationally to promote education, collaboration, networking and community.
Mega Movie Week will return to the Nordics from the 12th to 21st February 2027.
